The road between “I made this” and “an algorithm made this whereas I watched TikTok” continues to blur as the newest IMS Enterprise Report reveals a startling 10% of shoppers used generative AI to create music in 2024.
AI-powered music apps attracted a mixed whole of 60 million customers final 12 months, based on the annual research of the digital music trade by Mark Mulligan and MIDiA Analysis.
The information highlights a rise in using audio modification instruments, with tempo adjustment rising as probably the most requested function. Others embrace creating songs sung of their voice and even swapping vocals from one artist to exchange them with one other.
This pattern of democratization, which many argue bastardizes the artwork of music composition, builds upon a rising want amongst music followers to take part in music creation quite than merely hear passively.
Despite AI’s doom and gloom, the digital music trade grew 6% year-over-year in 2024, reaching a world valuation of $12.9 billion.
“International music trade income grew once more in 2024, although at a slower fee than in 2023 on account of maturing streaming revenues and the post-Covid stay resurgence lessening. Digital music nonetheless, continued to extend its share of each revenues and tradition,” Mulligan stated. “Pushed by the rise of latest genres like Afro home, a renaissance for genres like drum & bass and the rise of a brand new era of followers, creators and scenes remaking digital music in their very own picture, digital music finds itself initially of a courageous new period of tradition resonance.”
You may obtain the total 2025 IMS Enterprise Report right here.