Heineken is again at Coachella to convey each its iconic brews and beats with a formidable lineup on the competition favourite Heineken® Home.
Boasting two weekends of performances, Heineken Home might be stocked with must-see reveals and brews throughout Weekend 1 and a couple of. That includes units by legendary headliners Pusha T, Afrojack, Cordae, The Pharcyde, DJ Premier and extra throughout each weekends, alongside a roster of hip-hop, rap, EDM artists and extra, this 12 months’s refreshed Heineken Home will as soon as once more be the must-stop-by stage within the desert.
Heineken Home Line-Up:Weekend 1:
Friday, April 11: The Pharcyde, DJ Premier, Autograf, Kilmanjargo, Mexican Institute of Sound, Lovra
Saturday, April 12: Pusha T, Qveen Herby, Southside, Murda Beatz, Zeemuffin, Miramar
Sunday, April 13: Afrojack, Digitalism, Badger, Wuki, Mojave Gray, Anatta
Weekend 2:
Friday, April 18: Cordae, DJ Premier, Autograf, Kilimanjaro, Mexican Institute of Sound, Lovra
Saturday, April 19: Pusha T, Qveen Herby, Southside, Murda Beatz, Zeemuffin, Miramar
Sunday, April 20: Afrojack, Chevelle, Badger, Wuki, Mojave Gray, Anatta
“Coming off the smash success of T-Ache as our headliner final 12 months, we’re wanting ahead to persevering with to shine a lightweight on beloved artists, whereas leveraging our long-standing platform to drive consideration to up and coming musicians,” stated Christine Karimi, Director, Partnerships and Shopper Expertise at HEINEKEN USA. “Heineken is proud to offer legendary brews that each festivalgoer is trying to get pleasure from, alongside the performances that everybody will keep in mind.”
From an experiential standpoint, this 12 months’s Heineken Home will convey the spirit of Coachella to the brew-filled beer backyard alongside vinyl document parts intertwined throughout the house, showcasing the model’s deep rooted historical past in each music and the competition. Along with a bustling dance ground, there might be areas of retreat from the warmth, making Heineken Home the last word vacation spot for a world class expertise all weekend lengthy.
