Kanye West and Adidas have had a tumultuous relationship for the previous couple years now, a relationship that formally dissolved in October 2024 when the 2 events reached an out-of-court settlement. In a convention name on the time, Adidas CEO Bjørn Gulden stated, “There isn’t any extra open points. Nobody owes anyone something anymore. So no matter was is historical past.”
Regardless of that, Ye is upset.
In a prolonged submit shared on Instagram final evening (January 7), West accused Adidas of trying to bury his Yeezy model in on-line search outcomes, writing, “If you google Yeezy.com the adidas website comes earlier than the Yeezy website Members at adidas Cease doing this Cease doing all of your strikes to carry me again Our partnership is completed You’re a 60 billion greenback firm that froze my accounts Now I’m again on my ft (no pun meant) and I’m not going to face for this (no pun once more).”
He additionally referred to as out designer Jerry Lorenzo, who just lately signed a cope with Adidas, writing, “aspect notice yall know Jerry was corny and disloyal for doing work with adidas after the way in which they dealt with issues I nonetheless confirmed as much as his present that was a replica of my Hollywood bowl present being the so referred to as larger man however I’m by no means doing that once more for nobody It’s Yeezy over every part.”
Discover the total textual content from West’s submit beneath.
“If you google Yeezy.com the adidas website comes earlier than the Yeezy website Members at adidas Cease doing this Cease doing all of your strikes to carry me again Our partnership is completed You’re a 60 billion greenback firm that froze my accounts Now I’m again on my ft (no pun meant) and I’m not going to face for this (no pun once more) I did phenomenal give you the results you want guys and since I stood up for myself yall tried to intimidate and oppress me everybody remembers I had main points with adidas due to design theft and oppression earlier than ‘the tweet’ aspect notice yall know Jerry was corny and disloyal for doing work with adidas after the way in which they dealt with issues I nonetheless confirmed as much as his present that was a replica of my Hollywood bowl present being the so referred to as larger man however I’m by no means doing that once more for nobody It’s Yeezy over every part Everybody that ever took an image subsequent to me that had their very own clothes traces and agendas everybody is aware of they was appearing like they have been my pals to advertise they weak ass pretend Yeezy traces They by no means wished to actually work for the king They wished to make use of the king Receives a commission greater than they might receives a commission anyplace else be sure man and be comfortable for any time I didn’t accomplish what ‘we’ have been working in direction of Now they banished NO MORE HUGS Yeezy over every part I’m not right here as a platform for anybody else I’m right here to dominate as I all the time have The Yeezy $20 greenback worth is burning the sport to the bottom leaving solely Yeezy left Everybody is aware of the prices in luxurious vogue are method marked up I ought to have by no means even wore these Prada glasses The Yeezy.com website made 100 million {dollars} final 12 months and that was with it solely being up for six months I took the location down for sixth months to get management over my Shopify accounts Individuals wished to make me imagine that I couldn’t do that alone We offered over one million pairs of pods and I’ve been engaged on ten different kinds for the previous 2 years It’s Yeezy for the folks Every little thing else was in the way in which If there are grammatical errors as all the time rewrite within the feedback and I’ll replace Thanks.”
