Hosted by UnitedMasters, based by entrepreneur Steve Stoute, SelectCon gathered main figures from the worlds of music, tradition, and enterprise for one more transformative day devoted to redefining entrepreneurship in at this time’s digital panorama, fostering innovation, and facilitating dynamic exchanges of concepts. The occasion befell in New York Metropolis on Oct. 24.
SelectCon 2024 featured high-profile discussions below the “Mogul Speak” sequence, headlined by Curtis “50 Cent” Jackson, Cam’ron, and Joe Budden—every of whom has seamlessly transitioned from influential music careers to thriving ventures in vogue, media, tech, and extra.
50 Cent mentioned his monetary sacrifices throughout the preliminary seasons of Energy, his hit TV sequence. Agreeing to be paid solely $17,000 per episode, he prioritized retaining artistic management to make sure the present’s authenticity. This early determination paved the way in which for the sequence to change into a popular culture phenomenon, permitting him to leverage the present’s success to safe a stronger deal later. His story was a masterclass in trusting the artistic course of and specializing in the lengthy recreation.
Joe Budden supplied blunt recommendation to newbie podcasters, emphasizing that constructing an viewers ought to come earlier than in search of compensation. Urging aspiring podcasters to “cease begging” for checks earlier than establishing a following, Budden highlighted the significance of exhausting work and consistency. His message mirrored his personal journey within the trade and underscored the need of dedication for achievement within the media area.
Cam’ron shared updates about his sports activities present ‘It Is What It Is’. The present has been outperforming main sports activities applications on YouTube, together with SportsCenter. The one present with extra views is ‘First Take’. Cam’ron and Mase’s distinctive tackle sports activities commentary, mixed with their genuine type, has clearly resonated with viewers, marking a major shift in how audiences have interaction with sports activities media on-line. Cam’ron explains, “The one factor we did need to do to compete is have consistency. So if we’re going to compete in opposition to SportsCenter, we have to be 5 days every week. If we’re going to compete in opposition to ‘First Take’ … ‘The Herd’… all of those reveals, we have to be 5 days every week.”
This 12 months’s theme, “Entrepreneurship Past Music”, dove into how these figures and others have constructed profitable companies. Attendees had the chance to interact with trade leaders and achieve invaluable insights on reworking artistic ardour into long-term success.
SelectCon additionally included mentorship classes led by longtime model associate Ally, providing attendees invaluable insights into navigating the enterprise panorama. Attendees had the chance to achieve customized steering by the Mentorship Nook within the Ally Lounge, the place trade leaders supplied one-on-one recommendation.
